jill

conceptual design

maryland department of health

behavioral health

anti-smoking campaign


freelance creative through

red house communications

Mental health and addiction treatment is a journey — for patients as well as for those who care for them. But if a caregiver or patient is OK with smoking, then they are simply undoing all the hard work they’ve done. this campaign targeted caregivers such as healthcare professionals and clergy as well as alcohol and substance abuse patients.

maryland department of health

behavioral health

anti-smoking campaign


freelance creative through

red house communications





Smoking is not the lesser of two evils. It’s not a reward, a treat or anything other than a deadly threat against your health — including your mental health. this campaign targeted alcohol and substance abuse patients, including key audiences in the military and gay community .

posters